TIDAL: We are having an important meeting with important people.


We must gather together the musicians who have changed the world with our songs.
We must sit in a room and have a #roundtable discussion, where we just ‘have a conversation.’
We are tired of Spotify, Google, Youtube, Beats By Dre and other scalable mechanisms taking our money.
We must do something about this so that we can be the ones who are compensated.
Worst case scenario, our ‘dumb ass fans’ will use this streaming service and we’ll be able to sell the company to ‘some idiot’ who thinks ‘Jay-Z is cool.’
We really shoulda made headphones, yall.
Fuck.
You know those headphones cost 57 cents per unit to make?
I watch minority parents buy that shit for their kids every day.
Why the eff did Bono get to RED and get his album forced on Apple users while we are here without ‘a hand in the honey jar.’

This is fucking bullshit.

We must create the authentic intersection between scalability and creativity.

Can some one invite those French Robots? I think people recognize them. They are the perfect branding for our ‘technology company.’
daft-punk-jay-z

For our entire careers, we have only made a fraction of the money that we should have [via oppressive scalable mechanisms]. It is time for us to use our identifiable brands to disrupt this. We are important. We are valuable.
madonna-nicki-minaj-tidal

Can some one get the Arcade Fires on the line?
Seriously, yall couldn’t be here? WTF else are yall doing?
This is ‘your chance’ to be A-List
But I guess yall are A-List indie
google-hangouts-regine-chassagne

Johnathan Knoxville came by for ‘comedic relief.’
johnny-knoxville-tidal

I can’t believe DEAD Mau Five is ‘on board.’ Doesn’t he usually ‘h8 everything’ but I guess he just wants 2 get paid or something.
deadmau5-kanye-west

EDM LEGENDS are the gateway to #youth_culture
daft-punk-calvin-harris

‘Why wasn’t I invited?’ -Benjamin Gibbard
tidal-stage
Do u think Zooey Deschanel of THE SHIMS would’ve been invited b4 Postal Service EDM pioneer Ben Gibbard?

All of these massive personal brands who ‘appeal 2 mainstream’/mass markets makes me understand Contemporary Conformism a bit more.
Contemporary Conformists want something that is ‘theirs’, not celebs who belong 2 MTV / E!.
Female Contemporary Conformists ‘get in2’ Beyonce because they think she represents feminism and ‘accepting lightskined’ / honeybone blacks.
They want to stream from Spotify based on an ‘algorithm’, finding comfort in their ‘historical data’ curating the future of their tastes.

//we must create///something scalable /// that we can also convince ourselves /// is ‘authentic.’

Were all of these ppl gathered to create the ‘best headlines’ / SEO content evr?
Is TIDAL ‘the dumbest shit’ ever?
Why do rich artists always need to pretend they are ‘inventing something’ / ‘revolutionizing’ / ‘fighting’?
Shouldn’t they be the ones who can see ‘all art is arbitrary’ / ‘culturally relative’ and only a few ppl can even monetize it / scale it, so they should ‘just be happie’?
Do u ever just want to CONCLAVE with a group of artists who think they are ‘real’?
Why wasn’t the red head guy from Arcade Fire invited?
Why wasn’t ___________ invited?
Was scalable indie underrepresented in this ‘meeting of the minds’?
Was ‘auth’ underrepresented 4evr eternally?

Please feel free to leave comments using the TIDAL app / coding schema.

Previous auth p0sts

  • authcore2k15

    little bit late to the show eh carles?

    • A. G. KUSH

      auth sounds like goth

  • carles #1 fan

    ‘honeybone’

    ‘Johnathan Knoxville’

    THE SHIMS

    carles my love for u will never die

  • dat_bro06

    I kno that most of the times u hear abt celeb’s trying to do business things, it’s just a ‘personal brand licensing opportunity’ whereby the celeb puts their name and logo on a thing in exchange for equity in the co.

    (via Thuzio, via The Players Tribune, via Ciroc, via et cetera)

    But it is funnie in this case 2 imagine Jay, these robuts, Alicia Keyes on Google Hangout, insane ass Nicki Minaj . . . on that professional grind in the contemporary conformist office space.

    Sorry for the not relevant comment

  • manofmanynames

    Johnny Knoxville has really let himself go.

  • Me

    Bb it’s my boy!!!!
    Jackie white ❤️❤️❤️

  • jonathankyouall

    bet u the mainstreamer been had signed up for this

  • ar12

    I’ve been waiting for you to talk about this Tidal thing, BB…. How fun it would have been to be a fly on the wall to watch that giant celebrity circle jerk? It’s embarrassing to see celebrities act serious and think they are doing something culturally significant when all they are doing is making themselves feel important and relevant Sadly, mainstreamers will buy into this premise to feel like they too are apart of this important event. I’m also embarrassed for Madonna when she talks.

  • KONY_2K12

    <3 thx u bb

  • Sierra

    so no posts on coachellie and madonna spitting on drakes mouth? wow bb! u really have changed! so proud of u

  • deadbutt5

    Bros did u kno that torrenting makes jay-z poor? :( :( :(

  • coolguy69@hotmail.com

    I think it’s just the nature of modern post-Apple advertising that every stupid little announcement has to be marketed as “revolutionary,” “reimagined,” “game-changing,” etc. — basically the biggest thing since Jesus/the orgasm. Especially with these fauxthentic testimonials-as-advertisements trying to portray celebrities as “regular folk.” Nothing can be just “better” anymore.

    It’s just hard to believe these self-serving multimillionaire entertainment establishment magnates are so far up their own assholes that they actually believe the dumb shit they’re saying, that an entire generation of adults raised on free music downloads/streaming will suddenly re-evaluate their lifelong consumption habits because Beyoncé “needs” another mansion.

    • manofmanynames

      Jobs is definitely responsible for this megalomaniacal bullshit. I think he have to beat the ever-loving shit out of autistic nerds again like seriously for real. They’ve become way too cocky and they’re ruining society with their dumb toys. I’m only half kidding btw. It’s the one thing that the jocks are right about. Nerds are bad news.

      Bash the nerds. Save the world.

      • coolguy69@hotmail.com

        On the moon, nerds get their pants pulled down and they are spanked with moon rocks.

  • Jack Auth

    I didn’t realize Felicia Keys studied philosophy! Quoting Nietzsche is hella auth. I’m glad Gibby finally had something meaningful to say in the last 10+ years.

  • marrr

    This “Tidal” is like “The Expendables” of the music industry.

  • Bronello_Cucinelli

    feel like neil young’s pono player is the most auth music tech right now (via failing to scale past a dozen units sold)

    • manofmanynames

      I think Neil Young has lost it [via dementia].

  • JacquiChan

    When r u gonna record that podcast bb?